Ready to take your sales career to the next level?

Are you an ambitious B2B sales professional who enjoys opening doors, building relationships and turning opportunities into long-term business?

Do you have the drive to develop new customers, the curiosity to explore new markets and the commercial awareness to turn potential into profitable growth?

This could be the opportunity you've been looking for.

Super Rod Ltd is looking for a motivated and commercially minded Business Development Manager to help accelerate its growth across the UK, representing an exciting portfolio of established brands, including Super Rod, Klein Tools and Ergodyne.

This is an opportunity to take ownership of a developing business area, identify where these brands can succeed and play a central role in expanding their presence across new customers and markets.

With an established key account team already in place, the business is investing in a dedicated resource to drive proactive new business development. You'll have the opportunity to make this role your own, supported by an experienced Head of Sales & Marketing and a wider commercial team.

If you're ready to move beyond simply managing an existing territory and want to build something, develop your commercial skills and see the direct results of your efforts, we'd love to hear from you.

The Opportunity

As Business Development Manager, you'll be responsible for two complementary areas of growth:

1. Reconnecting with existing customers and unlocking their potential

You'll inherit a defined portfolio of dormant and underdeveloped accounts, giving you an immediate opportunity to reconnect with customers, strengthen relationships and develop previously untapped business.

2. Identifying and developing entirely new business opportunities

You'll explore new vertical markets, identify potential customers and introduce the company's brands to businesses and industries where there is genuine commercial opportunity.

You won't be starting completely from scratch. There is already a pipeline of identified and validated opportunities waiting to be progressed, alongside the freedom to research and propose new areas for growth.

Working closely with the Head of Sales & Marketing, you'll assess opportunities, build commercially sound plans and take successful new accounts from initial contact through to established, growing customer relationships.

You'll retain ownership of the accounts you develop until an agreed point when they are ready to transition to the key account team.

What You'll Be Doing

Developing and Growing Existing Accounts

• Take ownership of a defined portfolio of dormant and underdeveloped customers, supported by existing account information, contacts and history provided by the key account team.

• Review and prioritise accounts based on their growth potential, working with the Head of Sales & Marketing to identify those worth developing and discontinue activity where there is no realistic opportunity.

• Create structured account development plans to increase customer spend, broaden product ranges and improve ordering frequency.

• Build stronger customer relationships through regular visits, calls and ongoing engagement.

• Identify opportunities to introduce additional products, cross-sell and support customer product trials.

• Share customer feedback and potential new product development opportunities with the NPD team and Head of Sales & Marketing.

Winning New Business and Exploring New Markets

• Develop a strong pipeline of new B2B opportunities across relevant vertical markets, converting opportunities into new customer accounts.

• Progress an existing pipeline of validated opportunities that have not yet been developed due to resource constraints.

• Explore new markets and opportunities identified by the Head of Sales & Marketing, alongside those discovered through your own research, customer conversations and market insight.

• Evaluate opportunities through a structured commercial process, working with the Head of Sales & Marketing to validate potential, quantify the opportunity, develop a minimum viable plan and agree whether to proceed before committing significant resources.

• Use LinkedIn and other research channels to identify decision-makers, build connections and engage potential customers.

• Lead prospecting activity, including proactive outreach, cold approaches, customer meetings and initial sales presentations.

• Identify and attend relevant trade exhibitions, industry events and networking opportunities to develop relationships and generate new leads.

• Take ownership of new customers beyond their first order, developing them into established, commercially valuable accounts.

Taking Ownership of Your Business Performance

• Develop realistic business plans and sales projections for both existing and new customer opportunities.

• Build and maintain account-level forecasts, regularly reviewing performance against actual sales results.

• Take responsibility for achieving agreed targets covering revenue growth, new customer acquisition and pipeline development.

• Maintain accurate, up-to-date pipeline information and provide clear progress updates through monthly reviews with the Head of Sales & Marketing.

• Use commercial insight to prioritise the opportunities offering the greatest long-term value.

Working as Part of a Wider Team

Although you'll have considerable autonomy, you'll also be part of a collaborative business that values shared knowledge and teamwork.

You'll work closely with:

• The Key Account Team: Coordinating account and contact handovers, sharing customer knowledge and ensuring smooth transitions when developed accounts are ready.

• Marketing: Identifying opportunities for market-specific campaigns, customer communications and supporting content.

• Sales & Marketing Leadership: Sharing customer feedback, market intelligence and commercial insights to help shape the wider business strategy.

• New Product Development: Highlighting customer needs, product gaps and opportunities for innovation.

What We're Looking For

We're looking for someone with the ambition, determination and commercial ability to create opportunities, build relationships and deliver sustainable business growth.

You don't necessarily need to have worked in the electrical or tools industries. We're equally interested in transferable B2B sales experience, the right attitude and a genuine enthusiasm for developing new business.

Essential Experience & Skills

You'll need to demonstrate:

• A successful track record in B2B sales, including winning new customers and developing a sales pipeline from scratch.

• Experience growing existing accounts through structured account planning, including reactivating dormant or underdeveloped customers.

• The ability to build realistic sales forecasts and business plans, and monitor performance against them.

• Confidence approaching new prospects, starting conversations and delivering persuasive sales pitches.

• Experience using LinkedIn to research potential customers, identify decision-makers and develop professional relationships.

• Strong commercial awareness, including the ability to evaluate opportunities, build business cases and negotiate effectively.

• Excellent communication, presentation and relationship-building skills, with the confidence to engage stakeholders at different levels.

• An organised and structured approach to business development, including the ability to validate opportunities with senior leadership before committing resources.

• A full UK driving licence and willingness to travel regularly throughout the UK, including occasional overnight stays.

The role is suited to someone with approximately 4–7 years of relevant sales experience, who is ready to take greater ownership of their targets, pipeline and commercial development.

Experience That Would Be an Advantage

It would be beneficial, although not essential, if you have:

• Experience selling B2B, trade, industrial or technical products, such as electrical equipment, cable installation products, hand tools, power tools or other products supplied to professional trades.

• Experience developing customers across sectors such as plumbing, construction, security, maintenance, renewable energy or telecommunications.

• Knowledge of distributor networks, wholesale customers or channel sales models.

• Experience identifying and developing opportunities in new vertical markets.

• Familiarity with AI tools such as ChatGPT or Claude to improve the efficiency of research, prospecting, outreach and reporting.

• A central England location, providing convenient access to customers and prospects across the UK.

Industry-specific experience is an advantage, not a barrier. If you've demonstrated the ability to win new business, grow customer relationships and identify commercial opportunities, your experience could transfer well into this position.

The Person Behind the Experience

Beyond your CV, we're interested in what motivates you and how you approach a challenge.

You'll thrive in this role if you're someone who:

• Enjoys the chase: You're resilient, persistent and motivated by finding and converting new opportunities.

• Is naturally curious: You enjoy learning about new products, understanding different industries and discovering where a business can add value.

• Takes the initiative: You're comfortable working independently, researching new markets and building a pipeline where customer relationships don't yet exist.

• Thinks commercially: You understand that successful business development is about profitable, sustainable growth, not simply chasing sales volume.

• Values teamwork: You enjoy sharing ideas, collaborating with colleagues and contributing to the wider success of the business.

• Wants to make an impact: You're motivated by taking ownership, achieving results and helping shape the future growth of a business.

Salary, Bonus & Benefits

Alongside the opportunity to develop your career and make a genuine contribution to business growth, the package includes:

• Base salary: £42,000–£45,000 per annum.

• Annual bonus: 15%, linked to mutually agreed KPIs covering revenue growth, new customer acquisition, and the research and generation of leads for new opportunities.

• Company car for business travel.

• Company laptop and mobile phone.

• Home-based working, with regular UK-wide travel.

• Permanent, full-time employment.

Why Consider This Opportunity?

This isn't simply another role managing an established customer portfolio.

It's an opportunity to combine your existing sales experience with greater commercial responsibility, explore new markets and help expand the reach of three recognised product brands.

You'll benefit from an existing customer base, identified growth opportunities and the support of an established commercial team, while having the independence to develop your own ideas and see them through.

For someone who enjoys business development, wants to broaden their experience and is ready to take the next step in their sales career, this role offers a compelling opportunity to grow professionally while making a measurable impact.

Interested in finding out more?

If you're a driven B2B sales professional with the confidence to open doors, the curiosity to explore new markets and the ambition to build something meaningful, we'd welcome a conversation.

Apply today or contact Seekers Search to learn more about the opportunity.

Seekers Search has been retained exclusively to recruit an Area Sales Manager to cover the North West UK for Blåkläder Workwear Ltd. The candidate will be ideally located near Manchester and will be required to spend at least 70% of their time prospecting dealers and end-users, so we’re looking for hunters, not farmers.

Blåkläder is a global leader in developing, producing, and selling workwear, gloves, and footwear that reflect its identity and heritage while maintaining its brand and ethos. Its products aim to make work life comfortable while providing unparalleled protection. As a company, they have been producing and selling workwear since 1959, initially on the Swedish market. They are now recognised as one of Europe's largest manufacturers of heavy workwear, producing approximately 4.5 million garments per year.

We are looking for someone who: -

•          Will deliver outstanding sales and support service
•          Is dynamic, flexible and motivated to provide outstanding service
•          Doesn't operate on a ‘9-to-5 mentality.’
•          Is a real team player
•          Is a self-starter with a real “can do” mentality?
•          Can strengthen existing relationships whilst always hunting for new business
•          Has strong networking capabilities
•          Is customer and solution-oriented, offering products and services as a total solution
•          Can negotiate to find a healthy balance between customer interests and our own
•          Will act as the point of contact for your dealers
•          Has practical experience selling directly to end users
•          Maintains accurate and detailed records on the company CRM
•          Can handle the stress and pressure of deadlines
•          Has excellent written and oral communication skills

Requirements of the role: -

•          Create demand with industrial end-users and support and grow distribution.
•          Grow sales by executing a push-pull strategy.
•          50/50 split of time will be spent with end-users and distributors
•          Must have a full UK driving licence.

If you're looking to become a specialist and represent one of the world's premium brands of professional workwear, APPLY NOW before you miss the boat!

Rouzer Group is an outsourced sales and marketing company representing only market-leading manufacturers in the electrical, utility, construction, and specialty tool + fastener industries.  
Rouzer Group is rapidly growing and looking to expand our Electrical Divisions sales team. 

Job Description:

•    Manage all aspects of distributor, end user and engineer account relationships with both agency and manufacturers represented.
•    Profitably sell represented products to distributors to increase Rouzer Group’s market share in specified territories.
•    Build relationships with distributors, end-users and engineers to understand their business model/buying patterns and attempt to grow Rouzer Group’s share of product spend.
•    Demonstrate the advantages of the Rouzer Groups' represented products to end users and engineers.
•    Utilize agency resources to benefit customers (Inside Sales, Product Specialists, Marketing Coordinator, and CRM software).
•    Represent Rouzer Group professionally and ethically.

Requirements:

•    Independent, self-starting, entrepreneur.
•    Resourceful and able to work with limited supervision.
•    Ability to identify and capitalize on new opportunities.
•    Excellent oral and written communication skills.
•    Persistent, straightforward, and emphasize product value.
•    Excellent interpersonal skills and an ability to work effectively with a team.
•    5+ years of sales, trade or other industry experience.
•    Proficient with Microsoft Office, CRM experience preferred
•    Bachelor’s degree or equivalent military/job/trade experience.

Compensation:

•    Starting Salary: Negotiated
•    Annual Bonus Opportunity: Based on individual and company performance
•    Profit Sharing: based on company performance
•    401(k)
–    $1.00 for $1.00 match up to 6% of pay
–    Employee contribution to the IRS maximum
•    Medical: 70% monthly premium company paid (single or family)
•    Dental: 100% monthly premium paid for employee
•    Vision: 100% monthly premium paid for the employee
•    Life & Long Term Disability: 100% company paid for employee
•    Health Savings Account
–    Semi-annual company donation

Position Overview

We are looking for an experienced and entrepreneurial Country Business Development Manager to help establish and grow the Studson brand in Europe.

This is a highly autonomous role focused on developing distribution partnerships, creating end-user demand, and driving revenue growth within the assigned territory.

The ideal candidate already has strong relationships within the PPE, industrial safety, construction, utilities, manufacturing, or workwear sectors and is excited about introducing a differentiated product to the market.

Territories may include:
• Germany, Austria & Switzerland (DACH)
• France & Benelux

Key Responsibilities

• Develop and execute Studson's go-to-market strategy within the assigned territory.
• Identify, recruit, and manage distribution partners.
• Build relationships with key end users, safety managers, and purchasing decision-makers.
• Generate product trials and field evaluations.
• Support distributors through training, presentations, and joint customer visits.
• Represent Studson at industry events and trade shows.
• Provide market intelligence and competitive insights.
• Achieve agreed sales and growth objectives.

Qualifications

• 5+ years of experience in PPE, industrial safety, construction, workwear, or related industries.
• Existing network of distributors and end users within the territory.
• Experience launching or growing technical products in the market.
• Strong communication and presentation skills.
• Self-motivated and comfortable working independently.
• Willingness to travel throughout the territory. 30% of the time.
• English proficiency required; local language strongly preferred.

What We Are Looking For

• Entrepreneurial mindset.
• Relationship builder.
• Proven hunter and business developer.
• Passion for safety and innovation.
• Ability to sell value rather than compete on price.

What They Offer

• Opportunity to build and shape the Studson business in Europe.
• Competitive salary and performance-based bonus.
• High degree of autonomy and ownership.
• Innovative product portfolio with strong market differentiation.
• Long-term career growth within a rapidly expanding company.

Join us in changing the future of industrial head protection!

Super Rod – About the Company

We like to think of Super Rod as a big family, involving both our team as well as the hundreds of thousands of customers we have all over the world. What sets Super Rod apart from other businesses is our people! We are unique in our approach, and our culture and environment are founded on one concept – listening, innovating, and delivering solutions to contribute to the ongoing evolution of our industry.

In 2014, Super Rod partnered with Klein Tools, the world’s leading manufacturer of hand tools designed specifically for the professional electrician, further enhancing its offer to European contractors. Super Rod and Klein Tools are both leading brands in the Electrical industry in the UK, offering premium quality products saving the end customers time and money.

Why Choose Us?

Our collaborative and forward-thinking culture sets us apart, and we are committed to working smarter to deliver the best results for our customers.

We value your contributions and offer a dynamic and inclusive work environment where your success is our priority. We believe in empowering our team with the resources and support needed to excel.

What does the job involve?

• Areas of coverage: South-West, South Wales, South Central, East & West Sussex, Surrey, Republic of Ireland, Channel Islands
• Sales Management: Effectively manage your sales areas, maintaining strong relationships with customers and driving growth.
• Partner Collaboration: Work closely with our partners’ sales teams, ensuring a unified and effective approach to area growth.
• Distributor Support: Engage with distributors in the Electrical Wholesale industry to inspire and assist them in stocking and promoting our products, providing the tools and resources they need for success.
• Communication: Maintain ongoing communication with key partners through various platforms, including face-to-face meetings, emails, and video calls.
• Data Analysis: Monitor sales trends, track performance, and use insights to drive strategic decisions.
• Training and Merchandising: Support distributor sales teams through training sessions, merchandising support, and in-field activities to help boost product sales.
• Events and Demonstrations: Represent our brands at trade shows, deliver engaging product demonstrations, and attend events to enhance brand visibility and engagement.

Who are we looking for?

• Location: Ideally based in the following postcodes (BS, BA, SN postcode areas)
• Experience: A customer-focused individual with a proven track record in sales, account management, or distributor support.
• Skills: Analytical and problem-solving skills, excellent communication and interpersonal abilities.
• Attributes: Resilient, adaptable, with a passion for building relationships and driving business growth. Able to work independently as well as part of a team.
• Driving License: Essential.

What We Offer

• Job Type: Full-time
• Package: Competitive salary £35k plus bonuses (£40,250 OTE)
• Company car, iPad, iPhone
• Opportunities for career advancement within a supportive work environment

Ready to Make an Impact? Apply now!